Manager, Public Relations - (Brentwood, Tennessee, United States)
Location: Brentwood, Tennessee
Internal Number: 43044478928
Healthcare Without Rival
Premise Health is the world's leading direct healthcare provider and one of the largest digital providers in the country, serving over 11 million eligible lives across more than 2,500 of the largest commercial and municipal employers in the U.S. Premise partners with its clients to offer fully connected care – in-person and in the digital environment. It operates more than 800 onsite and nearsite wellness centers in 45 states and Guam, delivering care through the Digital Wellness Center and onsite, nearsite, mobile, and event solutions.
Premise delivers value by simplifying complexity and breaking down barriers to give diverse member populations access to convenient, integrated, high-quality care. We offer more than 30 products, delivering the breadth and depth of care required to serve organizations' total populations. The result is healthcare that meets the needs of members and their families, helping them live healthier while lowering costs for organizations.
Premise offers a wide range of dynamic, purpose-driven career opportunities. We are currently looking for a Communications Manager to join our team in Brentwood, TN.
About the role: The Manager of Communications will develop, manage, and deploy communications strategies and tactics to build the company’s brand and reputation among clients, brokers and consultants, media, and other stakeholders. The person in this role will report to the AVP, Communications (Brand/Buzz) and will work closely with that individual, as well as the marketing team, to implement comprehensive campaigns.
Key responsibilities include developing and executing strategic public relations plans; owning the company’s media relations strategy; and forging trusted relationships with key audiences.
The position requires the ability to think strategically and work effectively in a fast-paced environment. The ideal candidate must be comfortable collaborating across teams, navigating ambiguity, and managing competing demands and priorities.
Lead the development and execution of comprehensive public relations plans that increase awareness and support a strong brand identity, including setting goals, developing messaging, tracking performance, and recommending areas for improvement.
Develop messaging and positioning that support and differentiate Premise; serve as a brand storyteller, striving to connect with audiences while also ensuring consistency across communications channels and platforms.
Oversee the Premise press strategy. Activities will include identifying opportunities for press releases, developing messaging and positioning, pitching media, preparing executives for interviews, and overseeing reporting on results.
Build and nurture relationships with reporters and media outlets, with the goal of increasing Premise coverage over time
Oversee executive thought leadership, including:
A regular Premise client newsletter
Editorials from executives
LinkedIn presence for executives
Media and presentation training for spokespeople
Support internal audiences, including sales and operations, with external communications to clients, brokers and consultants, and other stakeholders. As needed, prepare talking points and briefings to drive messaging alignment.
Manage crisis communications when required.
Mentor other team members to achieve maximum potential and professional growth where appropriate.
Oversee select vendor relationships.
May require other duties as assigned.
Bachelor’s degree in journalism or communications or equivalent work experience
4+ years of experience in professional B2B marketing
Experience in healthcare industry preferred
Proven track record of working with the media, including issuing press releases, placing stories, and building relationships. A portfolio of placed stories will be requested.
Proficient in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
Outstanding communication skills across numerous platforms including written, verbal, and multi-media (web, social and video)
Ability to build relationships across multiple groups and communicate effectively with both upper management and peers
Highly strategic with the ability to interpret ideas, needs or concepts and deliver stories that communicates the message effectively
Excellent writer, proofreader, and copy editor
Exceptional project management skills and experience with the ability to manage multiple projects and deadlines simultaneously
Self-starter who can work both independently and as part of a team
Ability to prepare accurate budgets and effectively manage expenses
Solid business acumen, management, and problem-solving skills
Work-life balance is at the foundation of how decisions are made and where Premise is headed. We can only help people get, stay, and be well if we do the same for ourselves. In addition to competitive pay, Premise offers benefits packages including medical, dental, vision, life insurance, 401(k), paid holidays and vacation time, a company-sponsored wellness program, and much more our talent acquisition team will be happy to share with you.
Premise Health is an equal opportunity employer; we value inclusion, and we do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.
To support Premise Health’s commitment to the safety, health and wellbeing of our team members, clients and patients, Premise Health encourages all new team members to be fully vaccinated and up to date with a COVID-19 vaccine. Where applicable state or local laws or a client require, individuals who are offered and accept a position with Premise Health will be required to provide proof of vaccination in the form of a CDC vaccination card as part of the pre-employment onboarding process. *Except where a reasonable medical or religious accommodation can be granted.